accelerate
growth

offline marketing for the online community.

70% OF MAIL RECIPIENTS FEEL VALUED.

COMPARED TO ONLY 30% OF EMAIL RECIPIENTS.

Source: The Value of Mail in Uncertain Times. Royal Mail MarketReach August 2017.

Welcome to Hurdle. The growth acceleration agency for your business. We have skills and experience in direct marketing that positively impacts consumer behaviour.

We all know that client and customer relations are key. Offline marketing is better at relationship building, engendering loyalty and gives you a permanent physical presence in a client’s personal space. So get touchy, feely and send mail – it pays.

targeted

Opening and reading a printed message requires full attention, there’s no ‘multi scanning’. A strong, single message stands far more chance of being acted upon.

NEARLY 60% OF MAIL IS OPENED IMMEDIATELY.

Source: JICMAIL Q2&Q3, Kantar TNS, 2017.

Opening and reading a printed message requires full attention, there’s no ‘multi scanning’. A strong, single message stands far more chance of being acted upon.

NEARLY 60% OF MAIL IS OPENED IMMEDIATELY.

Source: JICMAIL Q2&Q3, Kantar TNS, 2017.

effective

87% OF CUSTOMERS RATE MAIL AS BELIEVABLE COMPARED WITH 48% FOR EMAILS.

Source: The Value of Mail in Uncertain Times, Royal Mail MarketReach August 2017.
No matter what sector you are in, your world is full of marketing challenges and off line printed materials are versatile enough to shape themselves to the task at hand.

This is why direct mail has the power to create emotional attachment, engender loyalty and build long term relationships.

engage

Brand reinforcement and compelling messaging is a hit. A way to retain market share and secure sales.

Print facilitates a persuasive and credible message, proving that it’s an essential part of any marketing plan for online brands.

Why not deliver your message right into the hands of your target?

54% OF ADULTS ENGAGE IN SOCIAL MEDIA AFTER RECEIVING TARGETED MAIL.

Source: It’s all about Mail and Email. Royal Mail MarketReach, 2014.
Brand reinforcement and compelling messaging is a hit. A way to retain market share and secure sales.

Print facilitates a persuasive and credible message, proving that it’s an essential part of any marketing plan for online brands.

Why not deliver your message right into the hands of your target?

54% OF ADULTS ENGAGE IN SOCIAL MEDIA AFTER RECEIVING TARGETED MAIL.

Source: It’s all about Mail and Email. Royal Mail MarketReach, 2014.

amplify

2.6% OF MAIL RECIPIENTS WENT ONLINE FOR MORE INFORMATION.

Source: JICMAIL Q2&Q3, Kantar TNS, 2017.
A printed one-to-one communication will amplify digital marketing methods by connecting real life and online.

Are ALL used to drive online activity.

proof

Last year UK brands spent nearly £2 billion on direct mail, it is the third largest advertising medium behind Internet and TV. In 2018 it is predicted to grow further.

Direct mail really works. But don’t take our word for it. Look at the industry results. It helps to drive the sale and get customers to the point where they close the deal. New research from the DMA and Acxiom shows that people are increasing happy about the data they share.*

*‘Data privacy: What the consumer really thinks’ report from the DMA and Acxiom.

6% DIRECT MAIL GROWTH* THAT’S FASTER THAN RADIO.

*Direct mail grew by nearly 6% in third-quarter 2017 compared to the same period the year before.
Source: AA/WARC UK ad spend figures 2017.
Last year UK brands spent nearly £2 billion on direct mail, it is the third largest advertising medium behind Internet and TV. In 2018 it is predicted to grow further.

Direct mail really works. But don’t take our word for it. Look at the industry results. It helps to drive the sale and get customers to the point where they close the deal. New research from the DMA and Acxiom shows that people are increasing happy about the data they share.*

*‘Data privacy: What the consumer really thinks’ report from the DMA and Acxiom.

6% DIRECT MAIL GROWTH* THAT’S FASTER THAN RADIO.

*Direct mail grew by nearly 6% in third-quarter 2017 compared to the same period the year before.
Source: AA/WARC UK ad spend figures 2017.

GDPR – STAY IN CONTROL

Get our PDF guide to GDPR and how it could affect your business.

DOWNLOAD TODAY

Let’s Start Something new?

For more information about our services and how we can help build your brand through Offline Performance Direct Marketing drop us a line below or give us a call and pop in for a nice cuppa!